Reach the Filipino-Australian Community with Philtimes!
Connecting Filipinos Across Australia and Beyond for Over Three Decades.
INTRODUCTION
Who We Are:
The Philippine Times (print edition) is Australia’s longest-serving Filipino newspaper, established in 1990. For over 30 years, we’ve been the trusted source of news, culture, and connection for the Filipino-Australian community.
Our Mission:
To inform, inspire, and connect Filipinos worldwide while helping businesses thrive through tailored advertising solutions.
OUR REACH
Print Edition
- 6,000 copies distributed monthly across Metro Melbourne, Sydney and key locations Australia-wide.
- Estimated 18,000+ readers per month.
Digital Platform
- Website:
- 30,000 monthly page views and growing.
- Engaged audience seeking news, migration tips, business ideas, and cultural stories.
- Social Media:
- Facebook: 111,000+ followers.
- Instagram: 1,600 followers.
Audience Snapshot
- Primarily mobile users (90%+ on smartphones).
- Ages 25–65+, with high engagement from middle-aged professionals and families.
- Filipino Australians seeking community news, cultural events, migration resources, and lifestyle updates.
ADVERTISING OPPORTUNITIES
1. Print Advertising
Reach 18,000+ readers with high-visibility print ads in our monthly newspaper.
- Full-page ads, half-page spreads, and quarter-page options available.
- Sponsored Features: Combine print and online exposure for maximum impact.
2. Website Advertising
Drive measurable traffic to your business with banner ads and sponsored posts:
- Banner Ads: Options for in-article placements with CPM or weekly rates.
- Sponsored Posts: Articles published on Philtimes.com.au and shared across social media.
3. Social Media Campaigns
Tap into our active community on Facebook and Instagram.
- Sponsored posts boosted to reach your target audience.
- Video ads and reels available for dynamic storytelling.
4. Email Marketing (eDMs)
Promote directly to our 1,500+ email subscribers.
- Tailored campaigns with analytics to track your ROI.
- Flexible single, double, or triple-blast options.
5. Creative Content Services
We offer professional copywriting, graphic design, and video production to ensure your ad stands out.
WHY CHOOSE PHILTIMES?
- Trusted Brand: 30+ years of connection with the Filipino-Australian community.
- Multi-Channel Approach: Print, digital, social media, and email for diverse reach.
- Proven Results: Advertisers experience real ROI through tailored campaigns.
ADVERTISING RATES
For full details, refer to our advertising rate card.
Print:
- Full-page: AUD $1,300 + GST
- Half-page: AUD $700 + GST
Website:
- Banner Ads: Starting at AUD $7/CPM + GST
- Sponsored Posts: From AUD $200 + GST
Social Media:
- Facebook Posts: Starting at AUD $130 + GST
eDM Campaigns:
- Single Blast: AUD $400 + GST
CONTACT US
We’d love to help your business grow. Let’s create something amazing together!
Mobile: +61 411 566 885
Email: ads@philtimes.com
Website: philtimes.com.au
Social Media:
- Facebook: @philtimes
- Instagram: @philtimes
